Senior Internal Communications Specialist

Northwell Careers·New Hyde Park, New York, US

marketingnow

Projected AI Stack

Based on our analysis of Public Relations Specialists positions

⚡ 6.7 — Very High AI Upgrade Potential

CLClaudeContent writing for web, newsletters, patient stories, feature articlesdaily

MCMicrosoft 365 CopilotInternal announcements, branding consistency checks, executive messagingdaily

CACanva AISocial media content, internal campaign visuals, event collateralweekly

Projected Workflow

How AI is expected to reshape this role

AI-assisted

Web content and feature article draftingClaude

Internal communications and company announcementsMicrosoft 365 Copilot

Visual content for campaigns and social channelsCanva AI

Human-led

Cross-functional alignment on messaging strategy

Brand voice governance and channel consistency

Stakeholder relationship management

Customer inquiry response via phone and social media

This AI stack and workflow map are projected by UpgradedJobs based on occupational analysis, not stated by the employer. They reflect how AI tools are transforming Public Relations Specialists roles today.

About the role

Job Description

Leads development and execution of integrated communications, content and/or channels strategies that amplify system-wide initiatives and/or campaigns that educate and engage the workforce. In addition, and as appropriate, provides direct communications council and/or support to internal clients leading key, system-wide operational programs.

Job Responsibilities:

Develops and executes communications plans that will drive a measurable impact on the strategic objectives of individual stakeholders. This includes leading creation and flighting of initiative-driven communications materials across full array of digital and traditional communications channels.
Creates, edits and/or distributes content for system-wide or business unit channels and vehicles.
Collaborates where appropriate to drive integration opportunities that enable amplification of a consistent brand voice to internal and external stakeholders.
Actively collaborates with colleagues and partners by participating in team brainstorms, taking advantage of stretch assignments and deepening relationships with site-based communicators.
Consistently improves communications effectiveness by employing sophisticated use of data and analytics for all directly managed system-wide campaigns, and staying informed on functional best practice and innovation.
Performs related duties as required. All responsibilities noted here are considered essential functions of the job under the Americans with Disabilities Act. Duties not mentioned here, but considered related are not essential functions.

Job Qualifications:

Bachelor's Degree required, or equivalent combination of education and related experience.
Minimum of 8 years experience in communications.
Experience driving large scale change management, a plus
Additional Salary Detail
The salary range and/or hourly rate listed is a good faith determination of potential base compensation that may be offered to a successful applicant for this position at the time of this job advertisement and may be modified in the future.When determining a team member's base salary and/or rate, several factors may be considered as applicable (e.g., location, specialty, service line, years of relevant experience, education, credentials, negotiated contracts, budget and internal equity).